Terms and Conditions

1. About These Terms

These Terms and Conditions (“Terms”) apply to your use of misbahumer.com (the “Website”) and to the free discovery calls and consulting services offered by Misbah Umer (“I”, “me” or “my”). By using the Website or booking a call, you agree to these Terms. If you do not agree, please do not use the Website.

2. What I Offer

I provide growth and AI automation consulting for healthcare and wellness clinics. This may include marketing strategy, advertising, website and conversion improvements, automated replies and booking, patient follow-up and reporting.

• Free discovery call: A 15-minute call to learn about your clinic and see whether I can help. It comes with no obligation.
• Clinic audit: A paid review of your marketing, website and patient booking process, with a written plan.
• Implementation and ongoing services: Work that I, together with my team and partners, carry out for you after the audit.

The content on this Website is for general information. It is not a quote or offer until we agree on scope and price in writing.

3. Booking Calls

When you book a call, please provide accurate information. I may decline or cancel a call if the information is incomplete or if I believe I’m not a good fit for your needs. If you need to reschedule, please let me know as early as you can.

4. Paid Services and Written Agreements

Paid services are governed by a separate written proposal or agreement that sets out the scope, deliverables, timeline, fees, payment terms and duration. If anything in that agreement conflicts with these Terms, the agreement applies to that work.

• I will tell you the price before you commit.
• Fees are due as stated in the agreement, and late payments may pause work.
• Advertising spend is not included in my fees. You pay ad platforms directly from your own accounts, and I will not set or change an ad budget without your approval.
• Third-party tools and software you choose to use may carry their own costs and terms.

5. Founding Client Offer

From time to time I may offer limited-spot offers, such as a free audit or setup for early clients. These offers are limited in number, may change or end at any time, and are available at my discretion based on whether I can serve your clinic. Any benefits will be confirmed in writing before you commit.

6. No Guarantee of Results

I will give you a clear strategy and growth plan and work with you to track and improve results. However, results depend on many things outside my control, including your market, competition, budget, team, pricing, services, patient demand and how quickly the plan is carried out. I do not guarantee any specific number of patients, bookings, revenue or return on investment, and any examples or estimates are not promises.

7. Not Medical, Legal or Financial Advice

My services and the content on this Website cover marketing, automation and business growth. They are not medical, clinical, legal, tax or financial advice. You are responsible for all clinical decisions and for the care you provide to patients.

8. Your Responsibilities

If you work with me, you agree to:

• Give accurate information and timely access to the accounts, tools and materials needed to do the work
• Make sure your clinic is properly licensed and that your treatments, claims and advertising comply with the healthcare, advertising, consumer protection and data protection laws and regulator rules that apply to you, including any licences, approvals or permits required for medical and health advertising. You are responsible for obtaining these approvals before any ad or message is published.
• Obtain any consent needed to contact patients and to use patient data in marketing and automation
• Review and approve content, messages and ads before they go live, since you remain responsible for what is published in your clinic’s name
• Tell me promptly if anything changes that affects the work

9. Applicable Laws

My services are provided online to clinics in different countries. Each country has its own laws on healthcare, advertising, consumer protection, electronic communications and data protection. You are responsible for knowing and following the laws that apply to your clinic. I will follow platform advertising policies and take reasonable care to avoid misleading claims in the work I carry out for you.

10. Patient and Personal Data

11. Confidentiality

I will treat non-public business information you share with me as confidential and use it only to provide the services. This does not apply to information that is public, that I already had or that the law requires me to disclose.

12. Intellectual Property

• Website content: The text, design, graphics, logos and other materials on this Website belong to me or my licensors and may not be copied, reproduced or redistributed without my written permission.
• Your materials: You keep ownership of your own brand, content, accounts and data.
• Deliverables: Ownership of work I create for you will be set out in our written agreement. Unless the agreement says otherwise, you receive the right to use final deliverables for your clinic once you have paid for them, and I keep ownership of my general methods, templates, tools and know-how.
• Portfolio: I will not publish your name, logo or results without your permission.

13. Acceptable Use of the Website

You agree not to:

• Use the Website for anything unlawful, misleading or harmful
• Try to gain unauthorized access, interfere with its operation or introduce malicious code
• Copy or scrape the Website’s content at scale without permission
• Submit false information or use someone else’s identity

14. Blog and Content

Articles and other content on this Website are provided for general information and education. I work to keep it accurate and up to date, but I do not promise it is complete or suitable for your situation, and you should seek advice tailored to your clinic before acting on it.

15. Third-Party Links and Tools

The Website may link to or use third-party websites and tools, such as social media platforms, scheduling tools and analytics providers. I don’t control them and I’m not responsible for their content, availability or practices.

16. Disclaimer of Warranties

The Website and its content are provided “as is” and “as available.” To the fullest extent permitted by law, I make no warranties of any kind, express or implied, including about accuracy, availability, fitness for a particular purpose or that the Website will be free of errors or interruptions.

17. Limitation of Liability

To the fullest extent permitted by law, I am not liable for any indirect, incidental, special or consequential damages, or for loss of profits, revenue, patients, data or goodwill, arising from your use of the Website or my services. For paid services, my total liability is limited to the fees you paid me for the service giving rise to the claim in the 3 months before the claim. Nothing in these Terms limits liability that cannot be limited by law.

18. Indemnity

You agree to protect me from claims, losses and costs arising from your breach of these Terms, from your misuse of the Website, or from your clinic’s activities, content, licences, advertising claims or patient communications, except where the claim arises from my own negligence or misconduct.

19. Ending or Suspending Access

I may suspend or end your access to the Website, or decline further work, if you breach these Terms or misuse the Website. Either of us may end a paid engagement as set out in our written agreement.

20. Governing Law and Disputes

These Terms are governed by the laws of Ireland. We will first try to resolve any dispute in good faith by talking it through. If that doesn’t work, the courts of Ireland will have jurisdiction, unless our written agreement says otherwise. Where you are in another country, mandatory local consumer, data protection and advertising laws still apply to the extent the law requires.

21. Changes to These Terms

I may update these Terms from time to time. The “Last updated” date shows the latest version. Continued use of the Website after changes means you accept the updated Terms.

22. General

If any part of these Terms is found unenforceable, the rest remains in effect. My failure to enforce a right is not a waiver of it. These Terms, together with any written agreement between us, are the entire agreement about the subject matter.

23. Contact

Questions about these Terms?